Episode 111. Selling to a Small Niche or Large Broad Audience, Which Is Easier?

April 4, 2023

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Is it easier to sell to a small niche or a large audience?

My answer might surprise you. I’m going against what I hear a lot of other coaches saying, but I truly believe in what I’m teaching you in this episode.

I’ll give you a hint: what if we focused less on the size of our audiences and more on the results we create for them?

In this episode, I’m teaching you how to make it easier to sell your offer. We’re talking about audience size, price, results, marketing, and more. If you’ve been wondering what you can do to make it easier to sell your offer, you’re in the right place.

In this episode, we discuss:

The thing that is more important than audience size
How to charge more for your offer
Why people say that the riches are in the niches
The marketing strategy that makes it easier to sell your offer
Getting specific about the result you sell
Types of offers that you can sell at a higher price point

There are ways to simplify the selling process and start making more sales no matter the size of your audience. They say that the niches are in the riches, but are they really? You’ll have to listen to the episode to find out.

If you want more help increasing your conversion rates so that you can bring in passive income every day, make sure to check out Powered By Passive Academy by going to poweredbypassiveacademy.com.

Resources Mentioned:

Free Training: How I Built a $1 Million Online Course

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Other Episodes You’ll Enjoy:

110. Struggling to Sell Your Online Program? This Is Why.

109. 30 Content Ideas in 30 Minutes

108. How Do Opt-in Pages Work and Best Practices for Increasing Your Conversion Rate

hi, i'm Anna!

I went from $200,000 in student loan debt to running a multi-million dollar online business in less than 5 years. Along the way, I realized Mondays can be great, stress doesn’t equal success, and you’re capable of more than you think. Now, I have the privilege of helping other ambitious individuals realize their potential and build their dream business and life.

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